Rumours set to premiere with back-to-back episodes this Monday October 9, 2006 at 9:00PM

TORONTO - October 3, 2006

Rumours, CBC Television's highly anticipated new comedy series, is set to premiere with back-to-back episodes on Monday October 9th, 2006 at 9:00PM.

Rumours offers a modern look at big city living through the eyes of the staff at a Toronto-based women's gossip and lifestyle magazine. Wickedly funny, the show explores sex, love, friendship, family and business, and the way the lines between these things blur, fall apart and get smashed to pieces.

"I was attracted to it from the first moment," said executive producer Moses Znaimer. "I liked its high urban drive. I felt that the issues and personalities involved could find their equivalents in any major metropolis in the world, regardless of language or culture."

When ambitious but insecure Sarah Barnaby (Amy Price-Francis) and "intellectual caveman" Ben Devlin (David Haydn-Jones) are thrown together as co-editors of a women's magazine named Rumours, sparks fly with equal parts of repulsion and attraction.

While the pair attempts to bring integrity, improved ratings and sales to the struggling magazine, they receive little help from Rumours' self-involved staff, who are more interested in their own personal dramas.

Rumours also stars Jennifer Dale as Michelle, the magazine's beautiful but ruthless publisher who is responsible for forcing Ben and Sarah together; and Sadie LeBlanc as Helen, Sarah's straight-shooting, free-spirited best friend who can't seem to find Mr. Right, despite auditioning half the men in Toronto for the part.

Rumours is based on the Radio-Canada series Rumeurs, which is a huge hit in Quebec, launching its fifth season this fall and already renewed for a sixth. Rumeurs regularly draws more than one million viewers in Quebec, and has won dozens of awards since its premiere.

RUMOURS is written by Isabelle Langlois and directed by Eric Tessier. It is an MZTV/Sphere Media production in association with CBC Television.

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Available for interviews, Moses Znaimer, Jocelyn Deschênes, the cast of Rumours

For images, please visit www.cbc.ca/imagegallery

For media inquiries please contact:

Kevin Pennant
kp@pennantmediagroup.com